THE Albion Foundation is excited to launch Albion Pale Ale, which has been created in partnership with a specialist beer and ale company, Blind Monkey.
The ale will be launched at the Crystal Palace fixture on Saturday, December 2 and further sold at the evening with Bob Taylor, on December 11, which you can buy tickets for here.
You can buy a gift set of Albion Pale Ale with three beers in here.
The product has taken 12 months to progress from an idea to reality, with both parties involved in its production excited that Albion Pale Ale can finally be unveiled.
"We have been working hard to make Albion Pale Ale a reality for a period of time now," said Jonathan Ward, The Albion Foundation's Sponsorship Officer.
It has been an exciting project and we are delighted to finally unveil our product."
"Albion Pale Ale is a perfect Christmas gift and we are hoping that the drink will go down a massive success with the Albion faithful.
"It has been a pleasure to work with Ian Bradshaw and Will Stephenson on this project and we would like to thank them for their support of The Albion Foundation."
The gift set will retail at £12, with Blind Monkey contributing £3 per gift set back to the Foundation to fund more positive work in the local community.
The drinks company is co-owned by Ian Bradshaw and Will Stephenson, who were keen to support the charity to launch Albion Pale Ale.
"Blind Monkey have worked in tandem with The Albion Foundation to produce the stunning Albion Pale Ale," said Ian.
"As massive Albion fans and a local business we wanted to represent our passion for the club by producing this amazing bespoke product and it certainly doesn't disappoint.
"The gift sets are exceptionally designed and will make unique Christmas gifts for Albion fans."
For more information, email jonathan.ward@albionfoundation.co.uk.