Steve Bruce described football as a “cruel game at times” after watching Albion lose 2-1 at Blackburn Rovers in the Sky Bet Championship on Sunday afternoon.
The Baggies created several goalscoring opportunities in the blistering heat at Ewood Park, but were undone by Ben Brereton Diaz and Sam Gallagher strikes, despite Grady Diangana halving the deficit on the hour mark.
The result leaves Albion still searching for their first victory of the new campaign after three matches, all of which Bruce believes his side could’ve won.
Bruce said: “We’re really disappointed to have lost the game.
“I can’t really remember my goalkeeper touching the ball apart from picking it out of the back of the net twice. I’d say we were totally dominant.
“We’ve played really well in large parts, but that little bit at the end, scoring goals, we’ve been unable to add to our performance again today.
“We’ve created some really good chances and we only managed to take one of them. You don’t get many really good chances at this level, but we seem to be creating them.
“In terms of the overall performance, I can’t really ask anything more from the players. We’ve dominated.
“We’ve been done on a one-two and we’ve given the ball away for the goals we’ve conceded. We spoke a lot about the way they play and how they’ll defend deep and play on the counter, and that’s what they did.
“The two boys up front have won them the game and they’re decent players at this level. They’ve taken their chances and we haven’t been able to take ours.
“Sometimes this game is cruel. We could have quite easily picked up nine points from our first three games, but we’re sat here on two.
“We have to stick with it, keep believing and go again this week with two big home games coming up.
“We’re playing well. The supporters are going away thinking how have we lost it.
“Football is a cruel game at times and that’s just the way it goes. We’ll be hoping for two better results next week back at The Hawthorns.”
